for Grindex

Update: 07.06.2022

Last week: 21 week 2022 (23.05.2022 - 29.05.2022)

Last full month: Apr 2022

BRAND PORTFOLIO PERFORMANCE

One-pager

Time period	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC
WoW	2 221	-13.8%	54.3%	-2.9	1 060 394	-16.1%	82.1%	-2.2	-9.3%
MoM	8 817	-34.6%	53.5%	-4.3	4 250 643	-36.0%	81.2%	-3	-29.4%
YTD	53 958	2.6%	55.5%	-4	25 421 549	32.6%	82.7%	1	9.9%
MAT	118 977	-16.6%	54.0%	-7	51 855 633	11.1%	80.9%	-0.5	-5.7%
KAPSIKAM
WoW	20 728	-3.2%	2.7%	0	8 699 840	-3.8%	2.9%	-0.1	-1.7%
MoM	169 728	-20.9%	2.7%	0.2	74 220 018	-20.8%	2.9%	0.4	-27.1%
YTD	462 543	0.7%	2.7%	0	196 069 973	2.2%	2.9%	-0.3	0.0%
MAT	1 068 298	-11.8%	2.7%	-0.1	443 092 357	-6.8%	2.9%	-0.3	-7.5%
MILDRONATE
WoW	79 832	-6.3%	22.9%	-0.9	52 613 157	-5.7%	24.1%	-1	-2.6%
MoM	399 925	-40.3%	22.9%	0.4	269 107 725	-36.4%	24.2%	1.1	-41.2%
YTD	2 327 951	21.1%	16.8%	1.6	1 325 756 797	64.7%	18.1%	3.9	9.6%
MAT	5 201 740	13.9%	17.1%	2	2 454 246 948	33.3%	16.5%	2.7	0.8%
SULFARGIN
WoW	0	-100.0%	0.0%	-0.9	0	-100.0%	0.0%	-1.3	NA
MoM	11 103	-27.8%	0.8%	0.1	5 749 879	-26.5%	1.1%	0.2	-35.6%
YTD	63 690	1.7%	0.9%	0.1	31 875 421	8.1%	1.1%	0.1	-8.7%
MAT	165 214	-13.5%	0.9%	0	82 155 833	-3.1%	1.2%	0	-9.5%
VIPROSAL
WoW	23 292	2.6%	2.9%	0.1	9 626 934	2.7%	3.1%	0.1	-1.7%
MoM	97 455	-35.9%	2.9%	-0.4	41 743 859	-36.5%	3.1%	-0.2	-27.2%
YTD	581 970	28.1%	3.2%	0.7	240 678 374	39.3%	3.4%	0.6	0.6%
MAT	1 371 257	5.4%	3.2%	0.4	539 178 360	12.7%	3.4%	0.3	-7.2%

YTD

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	53 958	2.6%	55.5%	-4	25 421 549	32.6%	82.7%	1	9.9%
KAPSIKAM	462 543	0.7%	2.7%	0	196 069 973	2.2%	2.9%	-0.3	0.0%
MILDRONATE	2 327 951	21.1%	16.8%	1.6	1 325 756 797	64.7%	18.1%	3.9	9.6%
SULFARGIN	63 690	1.7%	0.9%	0.1	31 875 421	8.1%	1.1%	0.1	-8.7%
VIPROSAL	581 970	28.1%	3.2%	0.7	240 678 374	39.3%	3.4%	0.6	0.6%

MAT

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	118 977	-16.6%	54.0%	-7	51 855 633	11.1%	80.9%	-0.5	-5.7%
KAPSIKAM	1 068 298	-11.8%	2.7%	-0.1	443 092 357	-6.8%	2.9%	-0.3	-7.5%
MILDRONATE	5 201 740	13.9%	17.1%	2	2 454 246 948	33.3%	16.5%	2.7	0.8%
SULFARGIN	165 214	-13.5%	0.9%	0	82 155 833	-3.1%	1.2%	0	-9.5%
VIPROSAL	1 371 257	5.4%	3.2%	0.4	539 178 360	12.7%	3.4%	0.3	-7.2%

WoW

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	2 221	-13.8%	54.3%	-2.9	1 060 394	-16.1%	82.1%	-2.2	-9.3%
KAPSIKAM	20 728	-3.2%	2.7%	0	8 699 840	-3.8%	2.9%	-0.1	-1.7%
MILDRONATE	79 832	-6.3%	22.9%	-0.9	52 613 157	-5.7%	24.1%	-1	-2.6%
SULFARGIN	0	-100.0%	0.0%	-0.9	0	-100.0%	0.0%	-1.3	NA
VIPROSAL	23 292	2.6%	2.9%	0.1	9 626 934	2.7%	3.1%	0.1	-1.7%

MoM

Brand	Volume, packs	Change, %	MS Volume	Change, p.p.	Value, rur	Change, %	MS Value	Change, p.p.	Cat. Volume Change, %
APILAC	8 817	-34.6%	53.5%	-4.3	4 250 643	-36.0%	81.2%	-3	-29.4%
KAPSIKAM	169 728	-20.9%	2.7%	0.2	74 220 018	-20.8%	2.9%	0.4	-27.1%
MILDRONATE	399 925	-40.3%	22.9%	0.4	269 107 725	-36.4%	24.2%	1.1	-41.2%
SULFARGIN	11 103	-27.8%	0.8%	0.1	5 749 879	-26.5%	1.1%	0.2	-35.6%
VIPROSAL	97 455	-35.9%	2.9%	-0.4	41 743 859	-36.5%	3.1%	-0.2	-27.2%

REFERENCE (RUS)

ОБОЗНАЧЕНИЯ

WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели

MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца

YTD - Year to Date - показатели для сравнения результатов за период времени, начинающийся с первого дня текущего календарного года до текущей даты с результатами за сопоставимый период прошлого года

MAT - Moving Annual Total - показатели для сравнения результатов за период 12 месяцев, с датой окончания на последней доступной неделе, с результатами за сопоставимый период прошлого года

MS - Market Share - Доля рынка = (Продажи бренда / Продажи категории)*100%

Change, % = (Продажи бренда за последний период / Продажи бренда за предыдущий период - 1)*100%

Change, p.p. = Доля бренда на рынке за последний период - Доля бренда на рынке за предыдущий период (выражается в процентных пунктах)

Cat. Volume Change, % = (Продажи категории в упаковках за последний период / Продажи категории в упаковках за предыдущий период - 1)*100%

Каждая категория собрана специально для каждого бренда и включает в себя бренд и его конкурентов

Список конкурентов можно найти в разделе "MS of competitors" в блоке каждого бренда

REFERENCE (ENG)

ABBREVIATIONS

WoW - Week Over Week - indicators for comparing the results of the current and previous week

MoM - Month Over Month - indicators for comparing the results of the* last full month* and previous full month

YTD - Year to Date - indicators for comparing the results of the period of time beginning the first day of the current calendar year up to the current date with the results of the comparable period last year

MAT - Moving Annual Total - indicators for comparing the results of the period, being 12 month period ending on the last week with the results of the comparable period last year

MS - Market Share - (Brand Sales / Category Sales)*100%

Change, % = (Brand Sales of the last period / Brand Sales of the previous period - 1)*100%

Change, p.p. = Brand Market Share of the last period - Brand Market Share of the previous period (expressed in percentage points)

Cat. Volume Change, % = (Category Sales in packs of the last period / Category Sales in packs of the previous period - 1)*100%

Each category is created specifically for each brand and includes the brand and its competitors

The list of competitors can be found in the subsection "MS of competitors" in sections for each brand

VIPROSAL

VALUE & VOLUME DYNAMICS

VOLUME

VALUE

MS VOLUME

MS VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "VIPROSAL"

SKU #1

## [1] "VIPROSAL B UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "VIPROSAL B UNGUENT FOR EXT USE 50 G #1"

SKU #3

## [1] "VIPROSAL B UNGUENT FOR EXT USE 75 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "VIPROSAL"

SKU #1

## [1] "VIPROSAL B UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "VIPROSAL B UNGUENT FOR EXT USE 50 G #1"

SKU #3

## [1] "VIPROSAL B UNGUENT FOR EXT USE 75 G #1"

MS OF COMPETITORS: VIPROSAL COMPETITORS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

KAPSIKAM

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "KAPSIKAM"

SKU #1

## [1] "KAPSIKAM UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "KAPSIKAM UNGUENT FOR EXT USE 50 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "KAPSIKAM"

SKU #1

## [1] "KAPSIKAM UNGUENT FOR EXT USE 30 G #1"

SKU #2

## [1] "KAPSIKAM UNGUENT FOR EXT USE 50 G #1"

MS OF COMPETITORS: KAPSIKAM COMPETITORS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

MILDRONATE

VALUE & VOLUME DYNAMICS

VOLUME

VALUE

MS VOLUME

MS VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "MILDRONATE"

SKU #1

## [1] "MILDRONATE CAPS 250 MG #20"

SKU #2

## [1] "MILDRONATE CAPS 250 MG #40"

SKU #3

## [1] "MILDRONATE CAPS 500 MG #30"

SKU #4

## [1] "MILDRONATE CAPS 500 MG #60"

SKU #5

## [1] "MILDRONATE CAPS 500 MG #90"

TRPS vs SALES (weekly)

Total Sales

## [1] "MILDRONATE"

SKU #1

## [1] "MILDRONATE CAPS 250 MG #20"

SKU #2

## [1] "MILDRONATE CAPS 250 MG #40"

SKU #3

## [1] "MILDRONATE CAPS 500 MG #30"

SKU #4

## [1] "MILDRONATE CAPS 500 MG #60"

SKU #5

## [1] "MILDRONATE CAPS 500 MG #90"

MS OF COMPETITORS: CARDIOLOGICAL PREPARATIONS BASED ON MELDONIUM

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

SULFARGIN

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "SULFARGIN"

SKU #1

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 15 G #1"

SKU #2

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 50 G #1"

TRPS vs SALES (weekly)

Total Sales

## [1] "SULFARGIN"

SKU #1

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 15 G #1"

SKU #2

## [1] "SULFARGIN UNGUENT FOR EXT USE 1% 50 G #1"

MS OF COMPETITORS: TREATMENT OF WOUNDS AND BURNS

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

APILAC

BRAND VALUE & VOLUME DYNAMICS

MS VOLUME

MS VALUE

VOLUME

VALUE

SKU VOLUME DYNAMICS

VOLUME MAT

VOLUME YTD

VOLUME WoW

VOLUME MoM

MEDIA COSTS vs SALES (monthly)

Total Sales

## [1] "APILAC"

SKU #1

## [1] "APILAC TABS 10 MG #25"

SKU #2

## [1] "APILAC TABS 10 MG #50"

TRPS vs SALES (weekly)

Total Sales

## [1] "APILAC"

SKU #1

## [1] "APILAC TABS 10 MG #25"

SKU #2

## [1] "APILAC TABS 10 MG #50"

MS OF COMPETITORS: APILAC

MS VOLUME (weekly)

MS VALUE (weekly)

MS VOLUME (monthly)

MS VALUE (monthly)

REFERENCE

[RUS] ОБОЗНАЧЕНИЯ

WoW - Week Over Week - показатели для сравнения результатов текущей и предыдущей недели

MoM - Month Over Month - показатели для сравнения результатов последнего полного месяца и предыдущего полного месяца